SWOT

SWOT – IDEA

STRENGTHS What is good about your idea?  Why will it work? Why is it suitable for your target audience? It is different and original.  Own equipment.  It will work because people would watch it for information.   Most people want to watch a information video on a location.  Not having to rely on actors.	WEAKNESSES What weaknesses may affect your idea? Time? Locations? Ideas? Actors? Resources (equipment) Footage- can't refilm due to location. Information available - hard to find information as it is a small village. I may be fed up with it by the end - because i would have watched it many times.  Finding music that is not copyright because i may want to use the video for my personal use.
OPPORTUNITIES What opportunities are there for your idea? What will it give your target audience? Ideas to go on holiday there - people that watch the video may want to vist.  It may benefit the village with more tourists. For it to go on youtube/Internet.  Audience will be for travelers and holidaymakers who will enjoy to watch this video.	THREATS What threats are there? Has it been done before, will people be interested in watching it? Not Been done in this village - they may not want tourists.